The marketing tips in my free ebook are from many years ago. More years than I want to admit to! Let's just say, my office has been moved twice since I wrote those tips.
This morning, I started wondering if the ebook was out of date. Maybe I am being an irresponsible copywriter for continuing to offer it to people. One of my biggest pet peeves as a professional copywriters is marketers who give clients out-of-date advice! Was I doing that?
Literally minutes after I was pondering this, I received a request for the marketing tips ebook from a potential client. I unabashedly asked her to give me her honest opinion about how helpful or not it is given how long ago it was written. I sent her the ebook, and very soon after received this good news:
"I went through all the statements of tips and a number of the paragraphs. I can't wait to read the whole thing through, with my highlighter in my hand! I think it is a wonderful booklet, and it is very generous of you to give it away. I think the ideas are definitely relevant, not only for marketing but for daily life with others. Thanks."
If you'd like 104 marketing tips pulled together over the course of two plus years by a professional copywriter, drop an email to info@weknowwords.com or leave a comment on this blog post.
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