About the Blogger
Sharon is a highly regarded copywriter, creative and experienced in many facets of marketing communications. She attributes both her success and expertise to a varied background and an insatiable desire to stay current with marketing trends. Sharon has a degree in Anthropology, a Master's degree in art history and several museum internships under her belt. After graduate school, she founded, published and edited her own arts and antiques magazine. A nationally published author, Sharon was later made managing editor of the Puget Sound's biggest computer magazine. She learned the ins and outs of marketing firsthand while publishing her own magazine. Marketing the magazine was a two-fold and complicated task: She had to market to subscribers and distributors to sell the magazine, and she had to market to advertisers to sell the ads. But she got hooked on marketing. She wrote her first Web site in 1997, and has been a copywriter ever since, founding We Know Words (http://www.weknowwords.com) in 2000. She’s opinionated and productive. She started out writing weekly marketing tips (http://www.marketinginaminute.com) dubbed Sharon’s Marketing Minute. She moved on to monthly email newsletters called Sharon’s Marketing Monthly. She then graduated to this blog two years ago, with the title Sharon’s Marketing Missive. Just as marketing and copywriting continue to evolve, so does Sharon’s approach to getting her insight out there into the marketing world!