In the March issue of Deliver magazine, I read an interesting article on big businesses marketing to small ones.
Funny, I’ve been so focused lately thinking about small businesses being found online and the growth in numbers of people using search engines to try and find local businesses, that I didn’t even think about the small business owner searching online for products and services that they might want to buy from the bigger guys. And sure enough, one of the pieces of advice in the article is to be found online, meaning big businesses have to follow the same practices as small businesses marketing on the Internet. Search engine optimization using relevant, keyword-rich, updated content!
No matter the size of your company, search engine optimization is where it’s at because search engines are where your customers look. Make sure your SEO writing gets you found.

